What is Reddit?
Reddit is a community of communities where redditors connect over shared interests, participate in discussions, and learn about what’s relevant in the world.
With over 70 million daily active unique users4, Reddit offers businesses an opportunity to engage with diverse audiences across all target demographics.
Build brand awareness, establish credibility, and connect with customers by actively engaging in subreddits, sharing valuable (or even exclusive) content, participating in conversations, and using Reddit Ads.
Reddit is where opinions are formed and decisions are made
Redditors are an innately curious bunch, always on the search for knowledge, canvassing different communities before forming their own opinion and making a purchase. Reddit is a perfect mix of trending topics and niche communities. If you have a question–someone on Reddit has an answer.
Subreddits like r/productreviews, r/malefashionadvice and r/BuyItForLife are just some of the popular communities, where opinions on Reddit play a huge role in purchasing decisions.
Every upvote, comment, and award contributes to creating lasting connections for your business!
Redditors are known to trust brands involved in actual conversations on Reddit threads (19% higher than other social platforms)3. They appreciate when brands are present on social media and interact directly with them on their favorite social platform.