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Want to create a new Google Ads account?

You’re about to create a new Google Ads account. You can create multiple campaigns in the same account without creating a new account.

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Manage large accounts more efficiently

The Google Ads API tool helps you and your developers create applications that can automatically download reports and make changes to your accounts at scale.

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Scale
Integrate
Develop

Scale

API settings and customisation icons.

Automatically make improvements to your Google Ads accounts at scale

Build applications to automate your account management, build custom reporting and change ad copy in real time based on your business data.

API settings and customisation icons.

Integrate

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Merge Google Ads data with other systems

Automatically manage campaigns based on inventory, or build a customised interface on your platform that your customers can use to create and manage their own Google ads.

Circuit board lines leading to the Google Ads logo.

Develop

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Create additional tools and applications to help you manage accounts

Work together with your engineering team to build applications that interact directly with the Google Ads server.

Illustration of three users linked in a circle using API code.
A Google Ads customer chats with a helpful Google Ads Expert

Partner with a Google Ads expert to set up your first campaign

  • We’ll get you up to speed on the latest platform updates
  • We’ll design a media plan that makes the most of your budget
  • We’ll help you launch your first campaign with hands-on guidance
Start now

Get started with the Google Ads API

We know that using a new tool can be complicated. Click on the text below to learn how you can get started.

  • Visit the developer centre

    Here you’ll find more information on how to get started.

  • Apply for a developer token

    Your developer token is a unique combination of letters, numbers and characters that identifies your Google Ads API activity.

  • Visit our support forum for help

    Here you can ask questions to fellow developers and discuss ways to make the best use of the Google Ads API.